AIR Ascend: Business AI Opportunity Briefing

Find the problems worth solving with AI ...
 before choosing the tools.

Business leaders are under growing pressure to act on AI, yet many are still asking fundamental questions: What does AI mean beyond ChatGPT? Where should we begin? What information is safe to share? And how is AI changing the way customers discover and evaluate businesses?

AIR Ascend gives leaders a clearer map.

In this complimentary Business AI Opportunity Briefing, Berrijam will introduce AI5C — Find, Make, Connect, Predict, and Optimize — and demonstrate how the framework helps leaders frame and evaluate a realistic small-business challenge as a potential AI opportunity.

Participants will learn how to separate useful capabilities from hype and assess potential value, supporting evidence, data security, operating costs, human accountability, and organizational readiness. They will leave with a practical lens for identifying sensible next steps in their own business—without needing a technical background. Open to all!