Roei Ganzarski

Roei is CEO of Alitheon®, whose FeaturePrint® technology provides for items what fingerprints are for people – a unique, persistent identifier, for any and every item. FeaturePrint serializes items with just a photo, enabling product tracing, eliminating counterfeits, shutting down gray markets, and reducing human error, all with just a photo using a standard camera – no stickers, markers, bar codes, or holograms.
He is also serves as a strategic advisor to Alexander Hutton, a leading Mid-Market Investment Banking firm in Seattle, serving business owners as they prepare to sell since 1986.
Prior to Alitheon, Roei was CEO of magniX, an electric aviation propulsion company. Under Roei’s leadership, magniX developed industry-leading propulsion systems, were the first in the world to fly multiple all-electric commercial aircraft, achieved world’s first FAA Special Conditions publication, and won a lucrative $75M NASA contract to develop a large scale 40-passenger electric aircraft. In addition to his magniX role, Roei also served as executive chairman of Eviation, the electric aircraft manufacturer bringing a newly designed all-electric aircraft to market.
Roei was invited to testify in front of US Congress on the future of aviation and was recognized by Business Insider as one of ‘100 People Transforming Business’.
Prior to magniX, Roei was CEO of BoldIQ - a provider of dynamic real-time scheduling optimization software. Under his leadership, BoldIQ grew from seed software startup to multi-million-dollar profitable SaaS company. Before BoldIQ, Roei was with the Boeing family of companies in continuously increasing roles of responsibility. His last role was Chief Customer Officer for Boeing’s Flight Services division where he led worldwide customer and market facing organizations and was responsible for revenue growth and customer service.
Other experiences prior to Boeing include investment banking, corporate finance, advertising, and the military.